It’s simple; we envision, design, engineer and grow digital products and services that enrich the lives and experiences of our clients, their employees and customers.
By using a co-creation process, we capture different perspectives and insights from the organization’s internal and external environments so that we can fully grasp the issues we’re addressing and the people involved.
This process ensures the employees are engaged and feel that their organization is investing in their development.
It also provides customers with a meaningful, personalized, seamless experience that addresses their needs.
We then work on improving our clients’ preparedness for digital disruption by successfully aligning their culture— values, beliefs, and behaviours that shape “how work gets done”— with the business, operating, and customer models found in digital enterprises. We call this Digital Rewiring.
This purposeful approach is empowering not only for us but for the clients that we work with..
After learning what’s truly important to your audience, we unleash our creatives and take a step back. The team then sets off to develop the kind of impactful work that results in stunned awe followed by wide grins, nodding heads, and exclamations of excitement.
At Plign, we already know how talented our people are, but it’s a beautiful thing to see our client’s response to the creative masterpieces that have been designed just for them.
Of today’s consumers have stopped doing business with a company because a competitor offered a better experience
When creating personas, look beyond obvious and generic types: age, gender, marital status, etc
Services to drive success
The successful adoption of new products and services means you need to embrace change. But by the time you realize you might need help with organizational and cultural change, that change can feel urgent, if not immediately mission-critical. Our process, which borrows from lean and agile methodologies, is designed to spark immediate wins and serve immediate needs to guarantee your products and services address the needs of your customers and your organization.
Let's help you Inspire Change
The finance industry has always thrived on trust, and we’re experts at building it. As an experienced financial services digital agency, we’ve perfected our approach to defining, developing and promoting brands, products and services that inspire confidence, loyalty and trust. We use our in-depth knowledge of financial consumers and their expectations to help clients achieve their goals and create a lasting impression.
With years of experience working with banking, financial services and insurance industry (BFSI) we helped clients create a lasting personal connection without compromising the sophistication and integrity of their business.
We have successfully co-created with financial institutions for decades and can provide a full-service experience like no other.
Of customers who abandon business relationships do so because personalization is lacking
Of customers already expect specialized treatment for being a good customer
At Plign, we know the importance of having the right people on your team to develop truly outstanding creatives. That is why we brought together the best of the best in each area of the business when we launched. Our clients trust our strategists and creatives completely. Why? Because the people at Plign aren’t just amazing at what they do, they excel at thoroughly explaining what they do helps their clients achieve their business objectives. When it comes to interacting with a full-service digital agency, we’ve found that stakeholders prefer to be talked with, not at.
Digital agencies come… and digital agencies go. But the ones who partner with their clients to achieve success, and serve as trusted advisors, remain. Our team has been working with top companies for more than two decades and has consistently delivered results beyond expectations. That longevity speaks volumes about the kind of insights and expertise we provide.
A design team that's well-grounded in design thinking methods can help with larger strategy while also working on those nagging product challenges that don't seem to get solved over time.
Using a customer-centric approach to problem-solving benefits both the organization and customer, developing unique solutions to persistent problems.
What are the key benefits that an organization can gain when moving to a human-centered design method?
